{"product_id":"social-business-by-design-transformative-social-media-strategies-for-the-connected-company","title":"Social Business by Design: Transformative Social Media Strategies for the Connected Company","description":"\u003cp\u003e\u003cspan class=\"a-text-bold\"\u003eFrom the Dachis Group—the global leader in socialbusiness—comes the groundbreaking book on transformativesocial business strategies.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eSocial Business By Design\u003c\/span\u003e\u003cspan\u003e is the definitive management bookon how to rethink the modern organization in the social media era.Based on their research and work through the Dachis Group, thoughtleaders Dion Hinchcliffe and Peter Kim deftly explore how thesocial, cultural, and technological trends provoked by the socialmedia explosion are transforming the business environment. Designedas both a strategic overview and a hands-on resource, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eSocialBusiness By Design\u003c\/span\u003e\u003cspan\u003e clearly shows how to choose and implement asocial business strategy and maximize its impact.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul class=\"a-unordered-list a-vertical\"\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eExplains the mechanisms, applications, and advantages of astrategic array of social media topics, including social mediamarketing, social product development, crowdsourcing, social supplychains, social customer relationship management, and more\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eFeatures examples from high-profile companies such as SAP,Procter \u0026amp; Gamble, MillerCoors, Bloomberg, HBO, Ford, and IBMwho have implemented social business strategies\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"a-list-item\"\u003e\u003cspan\u003eDraws on the extensive research and expertise of the DachisGroup, which has helped numerous Fortune 500 clients plan, build,and activate effective social business solutions\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eContaining actionable, high-impact techniques that save time andthe bottom line, \u003c\/span\u003e\u003cspan class=\"a-text-italic\"\u003eSocial Business By Design\u003c\/span\u003e\u003cspan\u003e will transformany organization's strategy to ensure success and avoid disruptionin a fast-moving world.\u003c\/span\u003e\u003c\/p\u003e","brand":"eLocalshop","offers":[{"title":"Default Title","offer_id":67614629920847,"sku":"TOI-5","price":1750.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0292\/2958\/0367\/files\/Screenshot_20261003_173347_Amazon.jpg?v=1791029072","url":"https:\/\/www.elocalshops.com\/products\/social-business-by-design-transformative-social-media-strategies-for-the-connected-company","provider":"eLocalshop","version":"1.0","type":"link"}